"We made Rodin's Thinker into the 'Jupi Walker'". Our latest identity for Jupi features on Creative Boom. 

Creative Boom | Jupi

Keepin' it Surreal. Our latest work for Jupi gets reviewed on Brand New: Under Consideration with a glowing write-up.

Brand New | Jupi

We're excited to share our latest partnership with giffgaff, where we've begun a collaboration as design partners!

NEWS | giffgaff x How&How

How do you visually represent an invisible, complex process? Deep dive into the design thinking for Jupi's identity on We & The Color. 

We & The Color | Jupi

"This new logo literally has legs - and we love it!" Jupi features in a piece by Rosie Hilder for Creative Bloq. 

Creative Bloq | Jupi

We've hit a big milestone: 5 years! So grateful to have worked with so many talented creatives over the past few years. Thanks to everyone who has been a part of our journey so far! Onwards x

We've turned 5! 🎉

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A branding agency liberating ideas the world deserves. Working from London and LA we use imagination to turn businesses into brands. Brands which enrich lives, nature and founders. We design the not yet.

How&How Branding Agency in London & LA

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Jupi

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SauceLabs

Branding, design and digital systems that turn businesses into brands. Brands which enrich lives, nature and founders.

The Brand Identity interview our wonderful motion designer, Joana Fatela, on animation, side projects, and the tastiest studio snacks.

The Brand Identity | Joana Fatela

Our founder and ECD, Cat How, hosted the Creatiff Stage and the PandaConf Stages at Collision Conference 2023. The Toronto-based summit has been dubbed "the Olympics of Tech", and brings together the people and companies redefining the global tech industry.

Cat hosts Creatiff & PandaConf Stages @ Collision

Chances are you know what a "Brand" is. Perhaps even a "Design System". But we've merged these ideas in new work designing Brand Systems: taking the creative raw materials of a brand and applying systems thinking to equip teams with the tools they need to work more collaboratively, more creatively and more effectively. Our Design Director, Luke Scott, looks at how we future-proof brands by designing for possibility.

Designing for Possibilty

We partnered with Patagonia to host a talk as part of LA Tech Week. "Planet & Profit: can brands have it all?" will see our Founder & Managing Director, Rog How, speak with a panel from Patagonia, Seabin, LA Cleantech Incubator (LACI), Ecodrive and The Verticale.

We host LA Tech Week w/ Patagonia

The Brand Identity feature our vibrant rebrand for software testing platform, Sauce Labs, in their edit this week.

Sauce Labs | The Brand Identity

Our founder and ECD, Cat How, spoke on Creative Review's podcast: What do you earn? She discusses the thorny subject of pay in the creative industries with Eliza Williams, CR’s editor and podcast host; Sachini Imbuldeniya and Stu Outhwaite-Noel.

Cat How on Creative Review's Podcast

A Branding Agency in London & Los Angeles liberating ideas the world deserves. Strategy, design and digital that turn the best businesses into iconic brands.

A branding agency in London and Los Angeles, liberating ideas the world deserves

A branding agency in London and Los Angeles, liberating ideas the world deserves