A branding agency in London & Los Angeles

Your brand can't afford to be ignored

HOW+HOW is a branding agency that tells your truth at full volume. Zeroing in on the one thing only your brand can claim, and dialling it up until it’s impossible to ignore.

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Pets Insurance, Pet Pals and Pets Foundation brand identities by HOW+HOW for Pets at Home
Pets
Flexing the UK’s biggest pet masterbrand
Pet Care
Retail
D2C
"HOW+HOW created the name, brand strategy, verbal and visual identity, and website for METEORIC, a German AI-powered B2B energy supplier.
Meteoric
Heralding the arrival of a new energy supplier
Energy
Sustainability
B2B
Bristol Dockyards brand identity by HOW+HOW, featuring the pink collage system
Bristol Dockyards
Launching an all-new, still-old cultural destination
Culture + Heritage
Place-making
Charity
Image of Ideogram logo with fish illustration
Ideogram
Designing the next iteration of design
AI
Design Tech
B2C
Snooz ice cream tub floating in a night sky, brand identity by HOW+HOW
Snooz
Launching the world’s dreamiest ice cream
Food + Beverage
Consumer Goods
DTC
Wild Thingz
Releasing a rebellious plant-based candy
Challenger
Consumer Goods
DTC
View all work

PROOF OF OUR TRUTH

Orb
$335M
Orb sale

Awards

Awards
14.05.25
ADC Bronze Cube award badge

ADC Cube Award

We’ve won a Bronze Cube at the The One Club for Creativity ADC Awards for our work with Aruba Conservation Foundation (ACF). So proud to receive this award—huge thank you to our incredible HOW+HOW team as always ✨

Awards
03.11.25
WOW Company Most Admired Agencies 2025 award badge

Most Admired Agency Award 2025

We've been recognised by WOW Company in their Most Admired Agencies List for 2025 under the 'Purpose' category.

Awards
08.05.25
Creative Review Annual Awards 2025 badge

Creative Review Annual Award 2025

We've struck gold at the Creative Review Annual Awards with our work for Wild Thingz. Huge shoutout to the team who worked on this.

Press
Webby Awards logo

Webby Awards 2026

Awards
Awwwards badge

6x Honourable Mention, 5x Mobile Excellence Awards

Awards
26.08.25
Symbol Creative Awards badge

Over 10 x Symbol Awards

HOW+HOW has been recognised in the global Symbol Creative Awards: achieving the highest award—Platinum—in the Rebranding category for Wild Thingz; and Gold Awards for Chester Zoo and Aruba Conservation Foundation.

Awards
11.05.26
Creative Review Annual Awards 2026 badge

Creative Review Annual Award 2026

Jupi has won Gold in Design at the Creative Review Annual Awards 2026!

Awards
05.05.25
Workplace Leaders Top 50 badge

Workplace Leader Award

Cat has been recognized as a Top 50 Workplace Leader in 2025. This year’s list features individuals from leading organizations including Google, Amnesty International, Pinterest, Sky and our very own HOW+HOW.

Awards
23.12.24
Branding Agency CEO of the Year 2024 award badge

CEO of the Year Award 2024 & 2025

Our founder, Cat How, has won "Branding Agency CEO of the Year 2024" from the CEO of the Year Awards, hosted by CEO Monthly Magazine.

Awards
20.03.25
100 Women to KNOW in America badge

100 Women to KNOW in America Award

Our founder, Cat How, has been voted one of the 100 Women to KNOW in America 2025 by global media company KNOW.

Awards
Brand New Year in Review award badge

Multiple Year in Review Awards 2025

Awards
02.01.25
Brand New 12th Most Favourited Firm of 2024 badge

Multiple Year in Review Awards 2024

We were happy to be the 12th most favourited firm of 2024 in Brand New's Year in Review, as voted by the global design community for our Aruba work.

Awards
08.01.24
UnderConsideration 2023 award badge

Multiple Year in Review Awards 2023

We scooped a bunch of awards in Brand New's Year in Review 2023! Thanks to our incredible team at HOW+HOW.

Awards
The Subtext 2024 Tone-of-Voice award badge

Honorable Mention, The Subtext 2024: Tone-of-Voice